01
Curiosity first
Every brief is an invitation to ask better questions before we draw conclusions.
[ The studio ]
Built onobsession.
Dev404 is an independent creative studio based in Johannesburg, South Africa. We work with brands who believe that great design is a business decision, not just a finishing touch.
Founder-led by Gontse Sebolai, Dev404 works from Johannesburg with teams that value considered design, technical judgement and a clear handover.
[ Manifesto ]
What webelieve.
The principles behind every decision, every partnership and every system we put into the world.
02
Craft over trend
We design for longevity, not for the immediate micro-season.
03
Conviction in everything
Half-measures produce half-results. We commit fully to the decisions that matter.
04
Partnership, not service
Our best work happens when we are treated as collaborators in the outcome.
[ Studio disciplines ]
A studio ofdisciplines.
Dev404 is organised around the roles a strong digital product needs, brought together as one measured studio practice.
01
Digital architecture
Direction, product logic and the decisions that hold the system together.
02
Design direction
Visual systems, interaction and the experience people move through.
03
Engineering
Next.js, TypeScript, integrations and the infrastructure behind the interface.
04
Strategy & research
Positioning, content and validation before expensive decisions are made.